It's amazing how many people are queuing up to announce the death of the email. It's not unusual to hear individuals claiming social media has replaced it, or announcing that no one has the time to read emails anymore. As a result of these beliefs, some marketers are choosing to spend time and money
Mark Boardman explains the techniques required to overcome sales objections and achieve a positive outcome.
An unopened email is a wasted email. As an online marketer, it's essential that I am able to persuade recipients to open the messages I send them. So I was shocked when last week I sent out my worst ever email...
Kenny Goodman shows you how to chunk content to make it easy for readers to absorb.
In this interview, David Rothwell, a Google AdWords specialist, explains the techniques that can help any company increase sales and leads generated by their website.
Whether it's writing a book, starting a blog or simply beginning a new business project, just getting started is half of the battle. Learn how 'The Dot' can help you find the motivation immediately.
Few would argue that most businesses can benefit from improving their online presence. Even traditional brick and mortar businesses can benefit by attracting new customers looking for relevant services online.
In this video I cook up some food for thought about waste in companies. Identifying and cutting out wasteful business practices can revolutionise your profits, and help you to create a more efficient organisation.
