In this video Ezra Firestone reveals how to use the Free Google URL Builder Tool so you can measure the effectiveness of all your marketing efforts within your Google Analytics account.
Whether it's a tweet, a mass marketing email or a Facebook update you should be tracking the effectiveness of these campaigns and in this video Ezra shows you how to do this easily and quickly.
Revealed in Video:
0.30 – Why use Google URL Builder?
1.06 – Ezra demonstrates
1.26 – Where you can use it
2.03 – How it works
2.10 – How it ties in with Google Analytics
3.13 – Measure exactly where your traffic comes from
4.04 – The benefits