Do you have a website with conversion rates that leave a lot to be desired? Or is your beautifully designed site simply not attracting visitors in the first place? ?
It's amazing how many people are queuing up to announce the death of the email. It's not unusual to hear individuals claiming social media has replaced it, or announcing that no one has the time to read emails anymore. As a result of these beliefs, some marketers are choosing to spend time and money
An unopened email is a wasted email. As an online marketer, it's essential that I am able to persuade recipients to open the messages I send them. So I was shocked when last week I sent out my worst ever email...
In this interview, David Rothwell, a Google AdWords specialist, explains the techniques that can help any company increase sales and leads generated by their website.
Few would argue that most businesses can benefit from improving their online presence. Even traditional brick and mortar businesses can benefit by attracting new customers looking for relevant services online.
If you're a business leader, you may be interested to learn that only around 20% of respondents to a 2012 Econsultancy survey were satisfied with their online conversion rates.
Google PPC V's Facebook PPC If you have used Google PPC and Facebook PPC you would have noticed that for quick and simple advertising campaigns then most of the time Google PPC is a much more targeted win and you don't need to be a genius to work out why. With Google PPC you are […]