By: Kenny Goodman | Filed Under: Marketing , Podcast

Knowing what content will inspire & engage your audience so you can build a high performing content marketing strategy can be tricky.If you play a guessing game and get it wrong, they’ll hit the back button and you’ll lose them. Get it right and you’ll build a loyal base of raving fans and thi


By: Kenny Goodman | Filed Under: Marketing , Podcast

Getting the headline right is one of the biggest challenges there is. A good headline should grab people’s attention immediately. If it doesn't, they'll simply never see your fantastic content, and you'll have lost them. This makes creating the content in the first place a total waste of your time